Digital Signage with Touch Sensors

Interactive Systems for stationary Trading

The sensory POS interactive systems perform far more than previous digital signage - even touching the products starts the interactive, digital customer dialogue, tracks individual customer behaviour and thus generates specific market research data.

Generate additional sales by playing out customer-specific content! Our holistic POS marketing combines all the advantages of stationary retail at the point of sale through interactive digital signage solutions with those of online shopping.

Immediate increase in turnover at the point of sale

New interactivity through product recognition + sensors

Touch sensor technology with surprise effect: As soon as a customer touches the exhibited products, he triggers the audiovisual product presentation on the now interactive table, shelf or touch display surface

The sales increases achieved through such context-based and situational content are immediately measurable at the POS on a customer-specific basis.

Tracking + Market Research in Real Time

Analyze user behavior

POS-Interactive ensures the acquisition of customer-specific data for your market research. All actions are recorded at the point of sale and can be retrieved online at any time.

Our display presentations expand your reach and customer contacts with new touchpoints and interaction offers.

Customer Loyalty beyond the POS Location Based Services

Digital connection links

Cross-media dialogue interfaces or the combination with Beacon technology and smartphone for proximity marketing. Integration of Google, social media, web shops, apps and geofencing.uation of customer loyalty beyond the POS by using your own online access at home and on the road.Today, there are many ways to continue online customer loyalty beyond the point of sale.

24/7 - Access to your Station

All Content and Market Research data always up to date

The content can be changed at any time by online access to the POS Interactive Units. Displayed content can be adapted or the market research data retrieved. Costly visits by sales force are no longer necessary.

Support of Sales Personnel

Better informed shop staff

Interactive brand experience ensures for consulting competence to be available at all times, even without sales people standing by. The shop staff playfully deals with the products and is able to advise the customer even better - without any further staff training.

All done by one Provider

Full Service for the interactive POS

We accompany you from the first idea to rollout and – as a Full Service Agency – we also design all accompanying measures for you.

  • Campaign Conception
  • Storytelling & Content Creation
  • Audio & Video Production, Programming
  • Evaluation of Market Research Data
  • Logistics & Services
"The possibilities of POS Interactive convinced me immediately. The rapid implementation at Brunnée made it possible for us to test the system at short notice and gain experience. The generated turnover of our X-Motion collection presented via the system
increased by up to 100%."

Andreas Schaller, Managing Director, LLOYD Shoes GmbH

Indoor and outdoor information for targeted pedestrian approach, for example, the installation of information kiosk at various locations under the motto "Experience the North Sea". All local companies, restaurants and cultural offers are presented interactively in detail.

Case Studies

Location Based Marketing + Interactive Digital Signage for Shoes

… for example, at the traditional brand LLOYD Shoes. We created an interactive table projection that effectively presents the shoes of the current collection and explains the product advantages in a playful way.

POSI as secondary placement for FMCG products in the drugstore market

The POS Interactive Unit shown here was developed for the NUK baby brand and its Nature Sense product group. Customers gain important information for the products in need of explanation on the individually manufactured POS structure. Google worked closely with us on tracking and online linking.

POSI for gastronomy and beverage trade

This interactive staging is part of the gastronomy launch of the new brand FRICKE Drinks. Young people, parties, cocktails and lots of fun. The stylish tasting presentation with action, sound and video provides a lot of wow effects for our target group!

POSI as an eye-catcher in exhibitions

Location Based Marketing at the Point of Interest. For the wholesaler GRANIT and its exhibition presentation of Hitachi/Hikoki professional tools. As soon as the visitor has one of the tools, the product-specific audiovisual story with its diverse interactions starts on the screen. Tracking provides individual customer information

Our POS Interactive 4.0 project was funded by the European Regional Development Fund (ERDF) under the code FUEO623A. The overall objective of the project is to optimize scalable smart services that enable multimedia customer dialog at the point of sale. These solutions enable an interactive combination of haptic product experience and digital information exchange. For the first time, the advantages of the real point-of-sale experience in stationary trade can be combined with those of online shopping, thus increasing the attractiveness of stationary trade and city centers.